Events Articles

Disruption, Innovation, and the FGC Conference

Tuesday, November 8th, 2016

Hot off the press from the NZ Food & Grocery Council’s (FGC) annual conference, the themes of ‘disruption and innovation’ were strong. From innovative online delivery service My Food Bag, through to the imminent arrival of Amazon Fresh on Australian shores, the traditional supermarket model is being challenged.

Customer loyalty is about ROR, or ‘return on relationship’. It’s no surprise it’s all about the data, with those customer loyalty cards you sign up for providing valuable insight into purchasing decisions. It’s not only what people are purchasing, but why, leading to some interesting developments in personalisation strategies. Smart companies are using data to influence future purchasing decisions, and in new product development (NPD) pipelines.

Terry O’Brien, chair of the Australian FGC, discussed the shift of power to a discount environment including a redefinition of ‘Value’. Brand differentiation has been eroded; combined with increasing customer expectations, competition is fierce. Aldi has upped the ante in Australia, with a winning strategy including product procurement, brand trust, an execution playbook and benefits of global scale. However, Coles is finally starting to claw back some market share, offering lessons to NZ suppliers in how to be agile and responsive in a rapidly changing environment along the way. Fostering customer alignment – your business strategy with your customer’s strategy – is the key to working together on growth and margin expansion. Veronique Cremades-Mathis, Chair of the NZFGC, also talked about the need to take action in this time of disruption, including having a commitment to diversity, quality and sustainability.

Katherine Rich, CE of the NZFGC, does a great job communicating initiatives within the industry, and Brandworld NZ put together an interesting FMCG summary below:

Managing change through the culture of the business, building capabilities within organisations to respond and adapt, and having an execution strategy are essential. Technology can provide a competitive edge, but your people are the key to success.

All in all an interesting conference for FMCG industry leaders, and it’s great to be part of the conversation. Meeting clients, understanding industry challenges, and networking on the sunny Gold Coast – ROR indeed.

Opmetrix at the FGC Conference 2015

Friday, November 13th, 2015

Opmetrix Executive Director David Barley speaking with Christine Cash, Tegel Foods Ltd’ GM – Sales and Marketing

It was fantastic to see a good number of Opmetrix clients at the FGC Conference in Sydney last week! The event had a great turn-out, attracting 265 delegates to the Sheraton on the Park hotel where the conference was held.

Opmetrix Executive Director David Barley and Australian Director Rodney Bate attended the conference and were happy to chat with customers at the Opmetrix stand.

A number of people took part in the Opmetrix competition to win an iPad Air 2. All they had to do was fill out a simple form using the Opmetrix app on the iPad and they were instantly in to win!

 

 

 

Opmetrix stand at the FGC Conference 2015

 

This year’s conference included special activities, a cocktail event atop the iconic Sydney Tower, a conference dinner at the Doltone House, and the FGC Golf Classic was held at one of the most popular courses in Australia, Moore Park Golf Course!

There were many key speakers at the event including The Warehouse CEO Mark Powell, Air NZ CEO Christopher Luxon and Foodstuffs SI CEO Steve Anderson, to name a few. And industry legend Peter McClure’s presentation was well received!

The conference was a great platform to network, take part in specialist workshops and learn from some of the top business people in New Zealand.

 

 

 

 

ABM Conference 2015

Thursday, November 5th, 2015


Chris Heysen, CEO of ABM, introducing Opmetrix

Opmetrix strengthens its partner relationship with ABM by attending their annual conference for the third year. Opmetrix delivers a branded ABM application specifically for ABM users allowing the reseller channel to promote and offer mobile solutions to their clients.

This year’s event was a great turn out and there was a view from the window of the iconic TSS Earnslaw Vintage Steamship getting ready to sail.


The iconic Queenstown TSS Earnslaw Vintage Steamship

For further information on the ABM mobile offering go to: Advanced Business Management

Opmetrix presents at the Attaché Conference 2015

Thursday, October 22nd, 2015

This year, Opmetrix was a sponsor at the Attaché Sprint Training Day and Software Trade Show which took place in four locations across New Zealand and Australia during the month of October, and we came along for the ride!

Our Australian Director Rodney Bate visited Brisbane this month to give a presentation at the Convention Centre to a room full of people. He is passionate about the benefits of Opmetrix and is always keen to talk to others who are looking to move their business to cloud-based mobile solutions.

Opmetrix Director Rodney Bate presenting to an audience at the Attaché conference. Image courtesy of Attaché

The event was a great opportunity for Opmetrix to get involved and see new and familiar faces. It’s always a pleasure to talk to some of our existing clients and find out how they use our product.

The event, which included intensive training sessions, was designed to help new employees, experienced staff and senior managers get the most out of their Attaché system. It was a fantastic networking opportunity and a chance to learn from expert presenters who know how to improve performance in key areas of business.

If we didn’t see you there, we have our director’s Opmetrix presentation online here. To watch the video, please email us at sales@opmetrix.com and ask for the password.

Sprint-refresh-2015-email-banner-01