The Better Food Distribution Co.

Premium distributor of food and beverage throughout Australia and Singapore

In 2017, The Better Food Distribution Co. decided they needed to upgrade their system to keep up with their growth and expansion from Victoria into New South Wales, Australia and beyond – Opmetrix was able to provide a mobile solution that fit their requirements and supported Better Food’s future growth aspirations.

Over the last four years, The Better Food Distribution Co. has seen exponential growth across Australia and Singapore. To keep pace with this demand and maintain a high level of service, The Better Food Distribution Co. sought a field team mobile CRM system which could meet their needs, was easy to use, and enabled real-time field reporting.

“Our reps love the user interface and simplicity of Opmetrix. Experienced reps who have worked with many platforms over the years have said it’s easily the best sales platform they have ever worked with. It’s elegant and functional, a difficult combination to get right!”

The Better Food Distribution Co. utilises Opmetrix features including, instant reporting, photo capture, invoice and credit capture, execution and reporting of objectives, and surveys. Recently, a new functionality, B2B Ecommerce, has been added which will allow the interface to take online orders directly, enabling a more agile system and easy room for growth and giving Opmetrix customers an advantage for the future.

 

“Our reps love the user interface and simplicity of Opmetrix"

Ben Dutton, Co-Founder